Every door direct mail (EDDM) is one type of direct-mail marketing that can help you fine-tune your marketing strategy. EDDM can be more effective than what can be achieved by simply sending the same materials to a mailing list. Cultivate Your Strategy Since EDDM provides you with the opportunity to send different marketing material based on your audience demographics, it makes sense to spend time cultivating your message based on the recipient.
19 July 2018
When you're offering products for the public to buy, the presentation of the product will go a long way in marketing. Not only do you want your product to look great, but you want the label that you place to promote the product as people use it, carry it or display it. Here, you'll learn a few tips that can help you plan the design for your product labels. Choose the Colors
22 April 2018
If you're in the business of manufacturing products and sending them out to your customers it's so important for you to include the instructions. No matter how intuitive the product might seem to be, there could still be some people out there who like to be able to use an item in the exact way that it was designed to be handled. Maybe you've been including the instructions using booklet form or by posting them online.
14 February 2018
As 3-D printers become more user-friendly, they are also becoming easier to find. Many printing services, including UPS, now offer a 3-D printer or two for customer use; shop workers still need to operate the machine, but the fact remains that now customers have access to what had once been a highly technical and rare process. However, customers still face the choice between going to the corner printing shop or contacting a private designer who specializes in 3-D printing.
14 April 2017
If you run a print service, a brick and mortar location is always a good thing. This way customers can drop off any copies that they need to be made and pick them up at their leisure. One of the best conveniences for all customers is being able to make self-copies. Sometimes customers need a few extra copies for an event that is happening within a few short hours. Other times, important documents have been destroyed or misplaced, and the customer needs to make copies as soon as possible.
31 March 2017
Investing in screen printing supplies can be a simple and effective way to create merchandise with a unique design and message. You can easily transform ordinary objects into marketing tools for your small company when you opt to invest in screen printing. In order to ensure that your screen printed items experience greater success in the future, here are three tips that you can use to enhance the quality of your screen printing process.
15 March 2017
If you are someone that is trying to get a new job, move up in your current job, or simply enter a wider sphere of job opportunities, there is a good chance that you are doing a lot of networking. You are probably going to industry events and meeting people. You might be talking to a variety of recruiters personally in order to get a leg up on the competition. You are probably keenly aware that the people that you are meeting are also meeting a ton of people during these events.
1 March 2017
One of the most effective ways to ensure success in your new business endeavor is to connect with your local community, because it gives you an opportunity to create a solid base of loyal customers that will help with things like word-of-mouth advertising and brand recognition as your business grows through the coming years. Putting flyers up on community notice boards, in other store windows, and even in the local newspaper is sure to get the buzz started about the products or services you have to offer.
9 December 2015
People love getting gift cards to their favorite stores, but gift cards are more than just presents. They are advertising tools to get customers in the door. Just because you're a small business doesn't mean that you shouldn't have to miss out on the great benefits of gift cards. If you are thinking about having gift cards printed for your small business, check out these great benefits. They Bring New Customers Through the Door
9 October 2015
Custom T-shirts can be a great way to identify yourself and your sorority sisters at an event or draw attention to yourselves during rush week when you're trying to recruit new pledges. But the question is, how do you set your sorority apart from every other sorority doing the same thing? And how can you use the space on a T-shirt to show what your sorority is really all about? You need a great design to show off everything that's great about you and your sisters.
5 June 2015